{"id":3605,"date":"2019-08-01T11:51:18","date_gmt":"2019-08-01T08:51:18","guid":{"rendered":"https:\/\/insanveinsan.org\/?p=3605"},"modified":"2019-08-09T11:53:29","modified_gmt":"2019-08-09T08:53:29","slug":"cok-katli-pazarlama-sistemi-uzerine-antalya-ilinde-bir-uygulama","status":"publish","type":"post","link":"https:\/\/www.insanveinsan.org\/en\/cok-katli-pazarlama-sistemi-uzerine-antalya-ilinde-bir-uygulama\/","title":{"rendered":"An Application on Multi-Store Marketing System in Antalya Province"},"content":{"rendered":"

<\/p>\n

Davut Karaman<\/strong><\/p>\n

Abstract: <\/strong> The multi-level marketing system is widely applied in developed countries. In Turkey, it has started to be implemented as a pioneer in the 1990s and today has become a system that has been applied by many domestic companies have seen rapid growth. The aim of the study is to reveal the opportunities offered by the multilevel marketing systems to the entrepreneurs and the extent of their perception by the entrepreneurs. In addition, the sub-objectives of the study are the determination of the average earnings of the marketing network, the effect on employment, career opportunities and the reasons that lead individuals to multilevel marketing. For this purpose, the survey was applied to the entrepreneurs in the One More multi-level marketing system that entered the market as an indigenous company in recent years and the data obtained were analyzed.<\/p>\n

Keywords: <\/strong> Marketing, Multilevel marketing, Network marketing.<\/p>\n

\u00c7ok Katl\u0131 Pazarlama Sistemi \u00dczerine Antalya \u0130linde Bir Uygulama <\/h1>\n

\u00d6z: <\/strong> \u00c7ok katl\u0131 pazarlama sistemi geli\u015fmi\u015f \u00fclkelerde yayg\u0131n olarak uygulanmakt\u0131r. T\u00fcrkiye\u2019de ise \u00f6nc\u00fc olarak 1990\u2019l\u0131 y\u0131llarda uygulanmaya ba\u015flam\u0131\u015f ve h\u0131zl\u0131 bir geli\u015fme g\u00f6stererek g\u00fcn\u00fcm\u00fczde bir\u00e7ok yerli firma taraf\u0131ndan da uygulanan bir sistem haline gelmi\u015ftir. \u00c7al\u0131\u015fman\u0131n amac\u0131, \u00e7ok katl\u0131 pazarlama sistemlerinin giri\u015fimcilerine sundu\u011fu imk\u00e2nlar\u0131 ve bunlar\u0131n giri\u015fimciler taraf\u0131ndan alg\u0131lanma derecesini ortaya koymak olarak belirlenmi\u015ftir. Bunun yan\u0131 s\u0131ra, pazarlama a\u011f\u0131n\u0131n giri\u015fimcilerine sundu\u011fu ortalama kazanc\u0131, istihdama etkisini, kariyer olanaklar\u0131n\u0131 ve bireyleri \u00e7ok katl\u0131 pazarlamaya y\u00f6nlendiren sebeplerin tespiti \u00e7al\u0131\u015fman\u0131n alt ama\u00e7lar\u0131n\u0131 olu\u015fturmaktad\u0131r. \u00d6rneklem grubundan toplanan verilerle yap\u0131lan fakt\u00f6r analizi sonu\u00e7lar\u0131na g\u00f6re kat\u0131l\u0131mc\u0131lar\u0131n verdikleri cevaplar Bireysellik ve Ki\u015fisel Katk\u0131, Firma Katk\u0131s\u0131, Firma Te\u015fviki, \u00dcr\u00fcnler ve Sunulan \u0130mkanlar ve Gelir olmak \u00fczere be\u015f boyut alt\u0131nda toplanm\u0131\u015ft\u0131r. Geneli itibariyle bir a\u011f pazarlama sistemi olan One more istihdam ve ek gelir anlam\u0131nda ekonomik faydalar sa\u011flamaktad\u0131r. Sistemin sundu\u011fu olanaklar, kat\u0131l\u0131mc\u0131lar taraf\u0131ndan cezbedici bulunmaktad\u0131r.<\/p>\n

Anahtar kelimeler: <\/strong> Pazarlama, \u00c7ok katl\u0131 pazarlama, A\u011f pazarlama.<\/p>\n\n\n\n
<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Davut Karaman<\/span>
\n DOI: 10.29224\/insanveinsan.468188<\/a><\/span>
\nYear 6, Issue 21, Summer 2019<\/a><\/span><\/p>\n

\"\"
\nTam metin \/ Full text
\n(Turkish)<\/span><\/p>\n

\n<\/p>\n
<\/div>\n

<\/span><\/p>\n

[post-views]<\/div>\n
<\/div>\n
339<\/span> Downloads<\/span><\/div><\/span><\/div>\n


<\/p>\n

<\/span><\/div>\n

Download Now!<\/a><\/div><\/div>\n\n\n\n
<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

\"Creative<\/a>
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License<\/a>.<\/span>
\n<\/p>","protected":false},"excerpt":{"rendered":"

Davut Karaman Abstract: The multi-level marketing system is widely applied in developed countries. In Turkey, it has started to be implemented as a pioneer in the 1990s and today has become a system that has been applied by many domestic companies have seen rapid growth. The aim of the study is to reveal the opportunities … Continue reading An Application on Multi-Store Marketing System in Antalya Province<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29],"tags":[],"class_list":["post-3605","post","type-post","status-publish","format-standard","hentry","category-sayi-21-yaz-2019"],"_links":{"self":[{"href":"https:\/\/www.insanveinsan.org\/en\/wp-json\/wp\/v2\/posts\/3605","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.insanveinsan.org\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.insanveinsan.org\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.insanveinsan.org\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.insanveinsan.org\/en\/wp-json\/wp\/v2\/comments?post=3605"}],"version-history":[{"count":0,"href":"https:\/\/www.insanveinsan.org\/en\/wp-json\/wp\/v2\/posts\/3605\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.insanveinsan.org\/en\/wp-json\/wp\/v2\/media?parent=3605"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.insanveinsan.org\/en\/wp-json\/wp\/v2\/categories?post=3605"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.insanveinsan.org\/en\/wp-json\/wp\/v2\/tags?post=3605"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}