{"id":4548,"date":"2020-11-12T23:00:04","date_gmt":"2020-11-12T20:00:04","guid":{"rendered":"https:\/\/insanveinsan.org\/?p=4548"},"modified":"2020-11-12T23:00:04","modified_gmt":"2020-11-12T20:00:04","slug":"talebe-bagli-video-servisleri-caginda-netflix-etkisi","status":"publish","type":"post","link":"https:\/\/www.insanveinsan.org\/en\/talebe-bagli-video-servisleri-caginda-netflix-etkisi\/","title":{"rendered":"The Netflix Effect in the Age of Video on Demand Services"},"content":{"rendered":"


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Sedat \u00d6zel<\/strong><\/p>\n

Abstract: <\/strong> The emergence and development of video streaming technology has been the reason for a strong change in traditional television production and consumption forms. An active viewing process for the audience is frequently mentioned, also new opportunities and new business models in the distribution of television content are emphasized. The study focuses on OTT, one of these business models, together with It examines the basic codes of change adhering to a conceptual analysis. The Netflix effect statement is often used to describe this change. In this context, the determinations of how Netflix stands out are at some point a concrete example of the change in television. Netflix has grown globally with developing content catalogs that fit the fragmented structure of the audience, implementing its own broadcast plan against the standard television stream, and strategies that support the binge watching behavior associated with them.<\/p>\n

Keywords: <\/strong> Video streaming, OTT, Video on demand, Binge watching, Netflix<\/p>\n

Talebe Ba\u011fl\u0131 Video Servisleri \u00c7a\u011f\u0131nda Netflix Etkisi <\/h1>\n

\u00d6z: <\/strong> Video ak\u0131\u015f teknolojisinin ortaya \u00e7\u0131kmas\u0131 ve geli\u015fmesi, geleneksel televizyon \u00fcretim ve t\u00fcketim bi\u00e7imlerinde g\u00fc\u00e7l\u00fc bir de\u011fi\u015fimin sebebi olmu\u015ftur. \u0130zleyici i\u00e7in aktif bir izleme s\u00fcrecinden s\u0131kl\u0131kla bahsedilmekle ayr\u0131ca televizyon i\u00e7eri\u011finin da\u011f\u0131t\u0131m\u0131nda yeni olanaklar, yeni i\u015f modellerine vurgu yap\u0131lmaktad\u0131r. \u00c7al\u0131\u015fma bu i\u015f modellerinden biri olan OTT\u2019ye odaklanmakla birlikte, de\u011fi\u015fimin temel kodlar\u0131n\u0131 kavramsal bir analize ba\u011fl\u0131 kalarak incelemektedir. De\u011fi\u015fimi anlatmak i\u00e7in Netflix etkisi deyimi s\u0131k\u00e7a kullan\u0131l\u0131r. Bu ba\u011flamda Netflix\u2019in nas\u0131l \u00f6ne \u00e7\u0131kt\u0131\u011f\u0131na dair tespitler bir noktada televizyondaki de\u011fi\u015fimin de somut \u00f6rne\u011fidir. Netflix\u2019in, izler kitlenin par\u00e7al\u0131 yap\u0131s\u0131na uygun i\u00e7erik kataloglar\u0131 geli\u015ftirmesi, standart televizyon ak\u0131\u015f\u0131na kar\u015f\u0131 kendi yay\u0131n plan\u0131n\u0131 uygulamas\u0131 ve bunlarla ili\u015fkili t\u0131k\u0131n\u0131rcas\u0131na izleme (binge watching) davran\u0131\u015f\u0131n\u0131 destekleyen stratejileri ile k\u00fcresel olarak g\u00fc\u00e7lenmi\u015ftir.<\/p>\n

Anahtar kelimeler: <\/strong> Video ak\u0131\u015f, OTT, Talebe ba\u011fl\u0131 video, T\u0131k\u0131n\u0131rcas\u0131na izleme, Netflix<\/p>\n\n\n\n
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Sedat \u00d6zel <\/span>
\n DOI: 10.29224\/insanveinsan.786938<\/a><\/span>
\nYear 7, Issue 26, Fall 2020<\/a><\/span><\/p>\n

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Sedat \u00d6zel Abstract: The emergence and development of video streaming technology has been the reason for a strong change in traditional television production and consumption forms. An active viewing process for the audience is frequently mentioned, also new opportunities and new business models in the distribution of television content are emphasized. The study focuses on … Continue reading The Netflix Effect in the Age of Video on Demand Services<\/span><\/a><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[33],"tags":[],"class_list":["post-4548","post","type-post","status-publish","format-standard","hentry","category-sayi-26-guz-2020"],"_links":{"self":[{"href":"https:\/\/www.insanveinsan.org\/en\/wp-json\/wp\/v2\/posts\/4548","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.insanveinsan.org\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.insanveinsan.org\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.insanveinsan.org\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.insanveinsan.org\/en\/wp-json\/wp\/v2\/comments?post=4548"}],"version-history":[{"count":1,"href":"https:\/\/www.insanveinsan.org\/en\/wp-json\/wp\/v2\/posts\/4548\/revisions"}],"predecessor-version":[{"id":4549,"href":"https:\/\/www.insanveinsan.org\/en\/wp-json\/wp\/v2\/posts\/4548\/revisions\/4549"}],"wp:attachment":[{"href":"https:\/\/www.insanveinsan.org\/en\/wp-json\/wp\/v2\/media?parent=4548"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.insanveinsan.org\/en\/wp-json\/wp\/v2\/categories?post=4548"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.insanveinsan.org\/en\/wp-json\/wp\/v2\/tags?post=4548"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}